I wanted to share with you the opportunity to participate in a Free Webinar presented by Maxpoint, with Mebrulin Francisco, Director of Multicultural Marketing Analytics, GroupM and Lindsay Stewart, Director of Sales, East Region at MaxPoint, making a strong and helpful argument on "Why You Should Not Settle for the Same Old Data".
The Webinar will take place on June 2 at 2pm EST, 11 am PT. They will be answering questions such as: what is missing from audience insights, and how to get more by challenging partners? Also, they will be exploring the following themes:
- How to use modern marketing analytics to get a holistic view of the Multicultural consumer.
- Benchmarks: What you need to know to measure your success against the Hispanic consumer.
- How off-line analytics can help you increase digital precision.
